Job Description
The Company
Solis Recruitment have partnered with a Startup SaaS business, looking for a passionate, driven and dynamic Content Marketing Manager to join their growing team.
Operating in the cyber-security sphere, they partner with some of the biggest businesses around the globe and to help them make the internet more secure. They are working on exciting projects and are looking for someone who likes working autonomously, can conceptualise creative ideas and work on a whole host of areas covering Social Media, Web & SEO, Email marketing and more.
The Role
Our client is looking for a skilled Content Marketing Manager, ready to get stuck in and to make a difference in change the ways people's data is accessed and viewed online. The Content Marketing Manager will take sole responsibility for content produced by our client; they will be focused on communicating complex information in a way that’s easy to understand and on educating their audience.
The Content Marketing Manager will join a small (but growing) team, collaborating with lots of different internal teams (HR, Product, Sales, Senior Leadership) to create content, and will be contributing to the company’s content strategy via events, blogs and social media. You will be driven to deliver dynamic, innovative and engaging digital content.
Day to day responsibilities include:
- Create high-quality assets for digital campaigns, including whitepapers, infographics, and guides to drive leads, subscribers and awareness
- Create and implement a social media content plan, including the creation of compelling content to support new and existing products, generate new leads and reporting on results
- Contributing to the development of events, including online webinars and the annual Customer information meeting. Exploring ways of generating email content to increase site visitors and ensure information is relevant and of interest to audiences
- Manage and develop content plan by writing content for the blog section of the website with the objective to increase website traffic and improve SEO
- Analyse data from past campaigns, SEO research and audience behaviour. This will include research competitors to find content and keyword gaps to cover
- Promote a consistent brand identity through website and social media profiles
Skills and Experience Required
To be successful in your application for the Content Marketing Manager you will be passionate, creative and have hands on experience of copywriting and creating Social Media content.
You will have/be:
- 3+ years of content marketing experience, preferably with experience of working with B2B audiences
- Experience of producing Social Media and Web content (Facebook, Twitter, LinkedIn, Blogs, Whitepapers etc...). Familiarity of different channels and the experience of tailoring your approach and content maximise engagement across different verticals (Pictures, Videos, Interviews, Short form copy, Long form copy, Landing Pages, Emails etc...)
- Excellent copywriting and proof-reading skill
- A strong grasp and understanding of SEO would be useful
- The ability to build relations with internal and external teams
Benefits
The Content Marketing Manager role is offering a salary between £40,000 - £48,000 depending on experience. Our client is currently offering a hybrid working pattern, with 1 or 2 days a week in their London office (dependent on work projects).
Other benefits include:
- Annual bonus
- Private Medical Insurance
- Life assurance
- Pension
- Excellent working culture, with a flat structure