Senior Product Manager
Commercial · TrafficGuard.ai
About TrafficGuard.ai
TrafficGuard.ai is an AI-driven ad fraud prevention and marketing intelligence platform, part of Adveritas Ltd (ASX: AV1). Our Search, Meta and Affiliate products protect enterprise advertisers from invalid traffic, and our self-serve plans bring the same protection to smaller Google Ads accounts. We are headquartered in Perth with an office in New York, and our product and engineering team runs an AI-native way of working in which product managers direct AI agents and skills across the delivery lifecycle.
Position overview
We are hiring a Senior Product Manager to own the product as the customer experiences it. This role reports directly to the Chief Product Officer and holds one of two product seats. The Commercial PM decides what each channel shows, sells and gets adopted; a Technical PM makes it true through integrations and data. For every channel, that rule is the same.
You will own the customer view of reports and explainability, the reporting API and MCP (AI-agent access to customer data), the Portal experience, the self-serve SME product, packaging and pricing, new offers, and the partner and white-label channel. You drive conversion across enterprise and self-serve, and you hand product-qualified self-serve accounts to Sales.
A dedicated Portal Product Owner designs, prototypes and ships the Portal day to day, so you set the demand and own the outcome rather than the pixels. Your North Star is net new MRR and ARR growth, with gross retention of the self-serve base as the guardrail.
Reporting structure
Reports to: Chief Product Officer
Location: Remote, UK or Europe.
Employment: Full-time employee (UK) or contractor via your own entity (outside the UK).
Key responsibilities
- Per-channel product experience: Own the "what to show" spec for Search, Meta, Affiliate and every new channel we launch, specifying what customers see and get and what the Technical PM must make available
- Reports & explainability: Own the dashboards, widgets, narratives and value emails customers use to see what TrafficGuard delivers, and the adoption of each
- Reporting API & MCP: Own the customer data-access product end to end: contract, endpoints, documentation, AI-agent tools and adoption
- Portal demand roadmap: Set the Portal roadmap, including the white-label version, with the Portal Product Owner, and own the revenue it enables
- Self-serve growth: Own the SME product from sign-up and activation through trial-to-paid conversion, billing and failed-payment recovery, driving net-new MRR and logo growth
- Packaging, pricing & new offers: Own plans, pricing, upgrade paths and the offer and customer narrative for new products across enterprise and self-serve
- Channel-partner & white-label GTM: Build the partner channel, including partner onboarding and reseller tooling, and create a partner-sourced revenue stream
- Data contract: Specify every report and API field; the Technical PM commits schema, grain, freshness and reconciliation; you own presentation and adoption, against one shared definition of done
- PQL hand-off: Define the product-qualified lead and the hand-off of qualified self-serve accounts to Sales
- Channel launches: Write one Commercial spec per new channel, agreed with the Technical PM and the Portal Product Owner, with time to first value as the shared measure
- Stakeholder communication: Present the outcome-based roadmap, funnel metrics and results against the North Star to leadership, engineering, marketing, sales and partners every month
Required qualifications
- 5+ years of product management experience on a customer-facing B2B SaaS product built on several integrations or channels, with analytics or reporting at its core, and adoption numbers you owned
- Hands-on ownership of a self-serve or product-led growth funnel with real numbers (activation, trial-to-paid, MRR, churn), including a pricing or packaging change you shipped
- Experience specifying work to a platform team and a delivery owner: you write the spec and the acceptance criteria, then hold the line on reconciliation
- Comfort directing AI agents and skills through discovery and delivery; we run an AI-native lifecycle and you will drive it from day one
- Sound judgement on modest sample sizes: holdouts and customer interviews, not only large A/B tests
- Exceptional communication skills with the ability to align product, engineering, sales, marketing and partners
Technical knowledge & skills
- Subscription & billing: Hands-on experience with subscription billing such as Stripe: trials, plans, dunning and past-due recovery
- Product analytics: Product analytics and SQL (e.g., Looker, BigQuery, Fullstory) to measure activation, conversion, adoption and retention
- Digital advertising context: Practitioner fluency in Google Ads and Meta Ads, which is our customers' daily work
- Data products: Ability to specify reports, dashboards and API fields and to reconcile a customer-facing number against the pipeline behind it
- API & integrations: Understanding of OAuth account connections, REST APIs and common integration patterns for onboarding advertisers
- Agile methodologies: Experience with Scrum, Kanban or similar frameworks; familiarity with Jira, Confluence or similar tools
What makes you stand out
- A customer-facing data API or developer surface you shipped, with adoption
- MCP or LLM-tool exposure of a customer data product
- Channel-partner, reseller or white-label experience: reseller admin, entity APIs and white-label theming
- Experience owning the product surface of several channels at once
- Experience in AdTech or MarTech
- A builder's record at a high-growth SaaS start-up or scale-up, with hands-on ownership rather than leadership through a team
What we offer
- Competitive salary and bonus packages based on performance
- Opportunity to shape product strategy at a rapidly growing AdTech company
- Direct reporting relationship with the Chief Product Officer
- A dedicated Portal design and delivery owner, so your time goes on demand and outcomes
- Flexible work arrangements with remote options
- Collaborative, innovative culture with brilliant, passionate colleagues
TrafficGuard.ai is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.