Senior Product Manager

TrafficGuard.ai

About TrafficGuard.ai

TrafficGuard.ai is a leading ad fraud prevention and marketing intelligence platform that helps businesses protect their digital advertising investments. We specialize in detecting and preventing invalid traffic across Google PPC, Performance Max (PMAX), and Affiliate Marketing channels, ensuring our clients maximize ROI and campaign performance.

Position Overview

We are seeking an exceptional Senior Product Manager to join our growing product team. This role reports directly to the Chief Product Officer and includes management of a Product Owner. The ideal candidate is a strong communicator who deeply understands the AdTech industry and can effectively articulate product vision and strategy to diverse stakeholders.

This is a pivotal role that will drive our strategic evolution from fraud detection and prevention into optimization and performance enhancement solutions. You will expand our product offerings across multiple verticals, including e-commerce, retail, travel, gaming, and financial services, ensuring our Google PPC, PMAX, and Affiliate Marketing solutions deliver measurable performance improvements for our clients.

This position requires someone who can take complete ownership of product planning, from MVP definition through launch execution, while maintaining tight alignment with our sales process. You will bridge technical and business perspectives, translating market needs into compelling product features that drive meaningful customer impact and revenue growth.

Reporting Structure

Reports to: Chief Product Officer

Direct Report: Product Owner

Key Responsibilities

• Product Strategy & Evolution: Lead the strategic transition from fraud detection/prevention to optimization and performance enhancement solutions across Google PPC, PMAX, and Affiliate Marketing, expanding into multiple verticals including e-commerce, retail, travel, gaming, and financial services
• MVP Planning & Execution: Take complete ownership of MVP definition, planning, and launch execution. Identify core features, define success metrics, and create phased rollout strategies that balance speed-to-market with quality
• Sales Process Alignment: Maintain tight alignment with the sales team, providing product expertise during customer conversations, developing compelling demo narratives, and ensuring the product roadmap reflects market demands and revenue opportunities
• Feature Launch Excellence: Lead end-to-end product feature launches, articulating clear value propositions and go-to-market strategies that demonstrate measurable customer impact and business value
• Stakeholder Communication: Present product roadmaps, feature specifications, and success metrics to executive leadership, engineering teams, sales, and customers with clarity and confidence
• Market Intelligence: Maintain a deep understanding of the AdTech ecosystem, competitive landscape, and emerging trends in ad fraud prevention, optimization technologies, Google advertising platforms, and affiliate networks across multiple industry verticals
• Team Leadership: Mentor and manage Product Owner, fostering professional growth and ensuring effective product delivery processes
• Customer Discovery: Conduct customer interviews, analyze usage data, and synthesize insights to identify unmet needs and validate product hypotheses across different vertical markets
• Cross-functional Collaboration: Work closely with Engineering, Sales, Marketing, and Customer Success teams to ensure seamless product development and successful market adoption
• Success Metrics: Define, track, and communicate KPIs for product performance, feature adoption, and customer satisfaction

Required Qualifications

• 5+ years of product management experience AND 5+ years of AdTech industry experience (experience can be concurrent)
• Proven track record of successfully planning and launching MVPs that have achieved product-market fit and measurable business impact
• Demonstrated ability to take complete ownership of product planning and maintain alignment with sales processes throughout the product lifecycle
• Proven success launching B2B SaaS products
• Exceptional communication skills with demonstrated ability to present complex technical concepts to both technical and non-technical audiences
• Deep understanding of the digital advertising ecosystem, including programmatic advertising, attribution models, and optimization strategies
• Experience managing direct reports and fostering high-performing product teams
• Strong analytical skills with the ability to synthesize data from multiple sources into actionable insights
• Data-driven decision-making approach with comfort using analytics platforms and product intelligence tools

Technical Knowledge & Skills

• Google Advertising Platforms: Expert-level knowledge of Google Ads, Google PPC campaigns, and Performance Max (PMAX) campaign structures, optimization strategies, and reporting capabilities
• Affiliate Marketing: Strong understanding of affiliate marketing ecosystems, tracking mechanisms, commission structures, Affiliate Management Platforms, and fraud prevention challenges
• Adtech KPIs & Metrics: Deep expertise working with critical advertising metrics including ROAS (Return on Ad Spend), CPC (Cost Per Click), CAC (Customer Acquisition Cost), CPA (Cost Per Acquisition), CTR (Click-Through Rate), CVR (Conversion Rate), LTV (Lifetime Value), CPM (Cost Per Mille), Quality Score, and Impression Share. Must be able to analyze, interpret, and infer how our platform is influencing those metrics for our customers
• Product Analytics Tools: Required experience with Google Ads reporting. Bonus points for proficiency with Looker for data visualization and business intelligence. Also, for Fullstory for user behavior analysis
• Ad Fraud & Invalid Traffic: Familiarity with click fraud, bot traffic, conversion fraud, and industry standards for traffic quality
• API & Integrations: Understanding of REST APIs, webhooks, and common integration patterns for advertising platforms
• Agile Methodologies: Experience with Scrum, Kanban, or other agile frameworks; familiarity with Jira, Confluence, or similar tools

What Makes You Stand Out

• Experience building optimization and performance enhancement products that measurably improve advertising efficiency and ROI
• Track record of successfully expanding product offerings across multiple verticals (e-commerce, retail, travel, gaming, financial services)
• Experience building AI/ML-powered products or working with fraud detection and optimization algorithms
• Published articles or industry contributions in AdTech and performance marketing
• Experience working with enterprise clients and navigating complex B2B sales cycles
• Prior experience at a high-growth SaaS startup or scale-up in the AdTech or Martech space
• Proficiency with Looker for data visualization and analytics
• Certifications in Google Ads, or related areas

What We Offer

• Competitive salary and equity package
• Opportunity to shape product strategy at a rapidly growing AdTech company
• Direct reporting relationship with the Chief Product Officer
• Leadership opportunity with direct report and growing team
• Flexible work arrangements with remote options
• Collaborative, innovative culture with brilliant, passionate colleagues

TrafficGuard.ai is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Sales & Marketing Manager

The Insiders is a global leader in Word of Mouth (WOM) marketing, delivering authentic consumer content creation for some of the biggest consumer brands in the world. Our company operates across Europe, USA and Latin America with a client portfolio including enterprise clients such as Nestlé, Samsung, Johnson & Johnson, Philips, L'Oréal, Pfizer, Ferrero, Mars, Unilever, Bose, Reckitt Benckiser, and many others.

Please note that the services will be rendered to the UK entity; therefore, the candidate must be willing to adjust to UK working hours.

Over the past 20 years we have carefully built our own global network of consumers, who we call Insiders, and we recruit them to test and trial our clients products and services. We then encourage them to promote their own, authentic thoughts and opinions to their networks online and offline. This authentic Consumer Content and Word of Mouth is seamlessly integrated into our clients’ marketing and ecommerce channels with the goal of measurably improving conversion across their customers path to purchase.

Our company has previously been awarded "Most Disruptive Innovator" in the Deloitte Fast 50, recognized as Fast Grower in the FT1000 and received the European Business Award. Our offices are located in Breda, London, Madrid, Paris, Duesseldorf, Milan, Fort Lauderdale, Sao Paulo and Mexico City.

Job Offering

As a Sales & Marketing Manager, you will constantly engage with marketing, media and e-commerce departments to consult and sell into the media mix for leading brands. You will be responsible for prospecting new clients and cross-sell from existing ones. Your key tasks will include:

• Outreach & Prospecting: you are able to open doors and start the right conversation at enterprise clients, such as FMCG, Electronics, Home Appliances, etc.
• Build and nurture marketing and client networks.
• Presenting & proposals: you are able to demonstrate expertise and trust in the media landscape and pinpoint where Consumer Content belongs.
• Building pipeline and negotiating campaigns
• Project onboarding and client retention.

Desired Skills and Experience

• Significant experience (min. 4-7 years) in Marketing, Sales or Communications at a large (FMCG or Electronics) company and/or communication/media/marketing agency.
• A strong combination of sales data-driven behavior and human touch that easily creates trust with clients.
• Strong commercial experience, with in-depth experience in CRM, sales enablement and outreach.
• Ability to work independently and being persistence in handling objections.
• The appeal of a fast-growing, dynamic work environment excites you and drives your energy to contribute to an innovative company.
• Fluent in English.
• Passion for educating marketers on innovative, "back-to-basics" marketing techniques, including Word of Mouth (WoM) marketing and consumer content marketing (such as reviews, social media, and digital sampling).

Offering

· To work in an entrepreneurial environment that offers opportunities to grow and contribute to business growth.

· A versatile, pre-dominantly remote based role

· Attractive, competitive compensation

· Be at the forefront of market innovations and trends.

Do you share our passion and vision for brands? Then we want to hear from you

Head of SEO

About the job

• £65-75k p/a
• 4 day week
• Hybrid working from Farringdon Office
• Leading a small team of SEOs in a boutique digital agency with mid-sized to large clients

Experience Required

• 10 years agency experience
• Hiring, training and managing SEO teams
• Developing modern SEO strategy in an increasingly AI driven world
• Expert level technical SEO capability and demonstrable experience managing large websites of 1m+ URLs
• Expert consulting skills and written fluency
• Demonstrate capability architecting new SOPs, deliverables and processes
• Firm grasp of AI, RAG and automation for common SEO processes

Accountable for

Quality Assurance

• Ensuring all SEO deliverables are completed to a high standard
• Updating and creating new deliverables and processes
• Developing processes, checks and balances to increase work quality and efficiency over time

Team OKRs

• Setting department objectives that align with the company objectives
• Setting team objectives and working with them to achieve the key results
• Team SWOT analysis and on-going training and career development plans

Client KPIs

• Consistently achieving increased clicks and conversions for our clients
• Being the technical SEO advocate in the room for pitches and client QBRs
• Delivering high NPS and client satisfaction scores

Responsible for

Retention: Client and Team

• Achieving high NPS scores for the client and the team
• Growing and promoting the teams through our internal job levels
• Building SEO deliverables and reports that fulfil client KPIs

Growth

• Spotting team gaps and developing a hiring plan in line with financial forecasts
• Producing training plans, documentation and governance related to our career progression ladder
• Helping pitch and win new business
• Growing the agencies reputation though technical SEO thought leadership via content production, media and conference talks

Performance

• Setting strategy and getting your hands dirty with big clients
• Managing big client relationships

Senior Amazon Brand Manager – GNO Partners

GNO Partners was founded by Gal and Ouriel, who built and exited two successful Amazon brands. We help Amazon FBA sellers scale profitably using our proven system.

We are a Done With You consultancy, meaning we don’t manage client accounts—we set the strategy, analyze their brand, and teach them how to execute using our resources.

Why Join Us?

• Fully remote Amazon consulting agency.
• High-performance culture: hard work, speed, over-delivery, and trust.
• Competitive Compensation: Total OTE of $210,000-250,000+.
  • Base Salary: $100,000+
  • Performance-Based Earnings: $100,000–$150,000+, based on performance, with no cap on earnings.

• Work with a team that lives and breathes Amazon while having fun doing it.

Who We’re Looking For:

We are seeking a Senior Amazon Brand Manager who deeply understands Amazon FBA, enjoys strategizing for brand growth, and can tackle complex challenges with precision and speed.

Key Skills & Experience:

• Organic Ranking Mastery: Product launches, ranking strategies, and algorithm insights.
• Amazon PPC Expertise: Strategy + execution, proven hands on experience managing minimum $50K+/mo budgets.
• Brand Management: Experience managing Private Label brands generating a minimum of $10M in annual revenue
• Logistics & Backend: Strong grasp of COGs, fees, inventory, and profitability (P&L) optimization.
• Amazon Catalog Troubleshooter: Proven expertise in diagnosing and resolving complex catalog issues.

Responsibilities:

• Lead weekly strategy calls with clients, ensuring project progress.
• Solve Amazon challenges and guide clients through key projects.
• Track progress and provide clear next steps.
• Offer daily support via Slack & Email.
• Continuously improve our consulting systems.
• Attend weekly training and team meetings.

Qualifications:

• Full-time, remote.
• 3+ years Amazon FBA experience, managing brands $10M+ in revenue minimum.
• PPC expertise: Managed $50k monthly ad budgets minimum.
• Seller Central pro: Navigate and optimize quickly.
• Strong project management & client communication skills.
• Positive, proactive, and client-focused personality.
• Fluent in English.
• Ambitious and driven, with a relentless work ethic to maximize earning potential

If you're an Amazon expert, you're driven, strategic, and thrive in high-growth environments, we want you on our team!

Senior Amazon Brand Manager – GNO Partners

GNO Partners was founded by Gal and Ouriel, who built and exited two successful Amazon brands. We help Amazon FBA sellers scale profitably using our proven system.

We are a Done With You consultancy, meaning we don’t manage client accounts—we set the strategy, analyze their brand, and teach them how to execute using our resources.

Why Join Us?

• Fully remote Amazon consulting agency.
• High-performance culture: hard work, speed, over-delivery, and trust.
• Competitive Compensation: Total OTE of $210,000-250,000+.
  • Base Salary: $100,000+
  • Performance-Based Earnings: $100,000–$150,000+, based on performance, with no cap on earnings.

• Work with a team that lives and breathes Amazon while having fun doing it.

Who We’re Looking For:

We are seeking a Senior Amazon Brand Manager who deeply understands Amazon FBA, enjoys strategizing for brand growth, and can tackle complex challenges with precision and speed.

Key Skills & Experience:

• Organic Ranking Mastery: Product launches, ranking strategies, and algorithm insights.
• Amazon PPC Expertise: Strategy + execution, proven hands on experience managing minimum $50K+/mo budgets.
• Brand Management: Experience managing Private Label brands generating a minimum of $10M in annual revenue
• Logistics & Backend: Strong grasp of COGs, fees, inventory, and profitability (P&L) optimization.
• Amazon Catalog Troubleshooter: Proven expertise in diagnosing and resolving complex catalog issues.

Responsibilities:

• Lead weekly strategy calls with clients, ensuring project progress.
• Solve Amazon challenges and guide clients through key projects.
• Track progress and provide clear next steps.
• Offer daily support via Slack & Email.
• Continuously improve our consulting systems.
• Attend weekly training and team meetings.

Qualifications:

• Full-time, remote.
• 3+ years Amazon FBA experience, managing brands $10M+ in revenue minimum.
• PPC expertise: Managed $50k monthly ad budgets minimum.
• Seller Central pro: Navigate and optimize quickly.
• Strong project management & client communication skills.
• Positive, proactive, and client-focused personality.
• Fluent in English.
• Ambitious and driven, with a relentless work ethic to maximize earning potential

If you're an Amazon expert, you're driven, strategic, and thrive in high-growth environments, we want you on our team!

Senior Amazon Brand Manager – GNO Partners

GNO Partners was founded by Gal and Ouriel, who built and exited two successful Amazon brands. We help Amazon FBA sellers scale profitably using our proven system.

We are a Done With You consultancy, meaning we don’t manage client accounts—we set the strategy, analyze their brand, and teach them how to execute using our resources.

Why Join Us?

• Fully remote Amazon consulting agency.
• High-performance culture: hard work, speed, over-delivery, and trust.
• Competitive Compensation: Total OTE of $210,000-250,000+.
  • Base Salary: $100,000+
  • Performance-Based Earnings: $100,000–$150,000+, based on performance, with no cap on earnings.

• Work with a team that lives and breathes Amazon while having fun doing it.

Who We’re Looking For:

We are seeking a Senior Amazon Brand Manager who deeply understands Amazon FBA, enjoys strategizing for brand growth, and can tackle complex challenges with precision and speed.

Key Skills & Experience:

• Organic Ranking Mastery: Product launches, ranking strategies, and algorithm insights.
• Amazon PPC Expertise: Strategy + execution, proven hands on experience managing minimum $50K+/mo budgets.
• Brand Management: Experience managing Private Label brands generating a minimum of $10M in annual revenue
• Logistics & Backend: Strong grasp of COGs, fees, inventory, and profitability (P&L) optimization.
• Amazon Catalog Troubleshooter: Proven expertise in diagnosing and resolving complex catalog issues.

Responsibilities:

• Lead weekly strategy calls with clients, ensuring project progress.
• Solve Amazon challenges and guide clients through key projects.
• Track progress and provide clear next steps.
• Offer daily support via Slack & Email.
• Continuously improve our consulting systems.
• Attend weekly training and team meetings.

Qualifications:

• Full-time, remote.
• 3+ years Amazon FBA experience, managing brands $10M+ in revenue minimum.
• PPC expertise: Managed $50k monthly ad budgets minimum.
• Seller Central pro: Navigate and optimize quickly.
• Strong project management & client communication skills.
• Positive, proactive, and client-focused personality.
• Fluent in English.
• Ambitious and driven, with a relentless work ethic to maximize earning potential

If you're an Amazon expert, you're driven, strategic, and thrive in high-growth environments, we want you on our team!

Senior Amazon Brand Manager – GNO Partners

GNO Partners was founded by Gal and Ouriel, who built and exited two successful Amazon brands. We help Amazon FBA sellers scale profitably using our proven system.

We are a Done With You consultancy, meaning we don’t manage client accounts—we set the strategy, analyze their brand, and teach them how to execute using our resources.

Why Join Us?

• Fully remote Amazon consulting agency.
• High-performance culture: hard work, speed, over-delivery, and trust.
• Competitive Compensation: Total OTE of $210,000-250,000+.
  • Base Salary: $100,000+
  • Performance-Based Earnings: $100,000–$150,000+, based on performance, with no cap on earnings.

• Work with a team that lives and breathes Amazon while having fun doing it.

Who We’re Looking For:

We are seeking a Senior Amazon Brand Manager who deeply understands Amazon FBA, enjoys strategizing for brand growth, and can tackle complex challenges with precision and speed.

Key Skills & Experience:

• Organic Ranking Mastery: Product launches, ranking strategies, and algorithm insights.
• Amazon PPC Expertise: Strategy + execution, proven hands on experience managing minimum $50K+/mo budgets.
• Brand Management: Experience managing Private Label brands generating a minimum of $10M in annual revenue
• Logistics & Backend: Strong grasp of COGs, fees, inventory, and profitability (P&L) optimization.
• Amazon Catalog Troubleshooter: Proven expertise in diagnosing and resolving complex catalog issues.

Responsibilities:

• Lead weekly strategy calls with clients, ensuring project progress.
• Solve Amazon challenges and guide clients through key projects.
• Track progress and provide clear next steps.
• Offer daily support via Slack & Email.
• Continuously improve our consulting systems.
• Attend weekly training and team meetings.

Qualifications:

• Full-time, remote.
• 3+ years Amazon FBA experience, managing brands $10M+ in revenue minimum.
• PPC expertise: Managed $50k monthly ad budgets minimum.
• Seller Central pro: Navigate and optimize quickly.
• Strong project management & client communication skills.
• Positive, proactive, and client-focused personality.
• Fluent in English.
• Ambitious and driven, with a relentless work ethic to maximize earning potential

If you're an Amazon expert, you're driven, strategic, and thrive in high-growth environments, we want you on our team!

JOB DESCRIPTION

Job Title:      Head of Digital & D2C Marketing

Reporting To:      Head of Marketing

Direct Reports:   ecommerce Manager, Senior Email & UX Executive,
Senior CRM Executive, Digital Assistant

LOCATION:   Hybrid – in line with Casio UK HR ploicy

Role Purpose:
To lead Casio UK’s digital ecosystem, driving the strategy and execution of digital commerce, CRM, and performance marketing across key sales divisions (Timepiece, Musical Instruments, Calculators, Medical). This role combines strategic thinking with
hands-on leadership, ensuring the digital function plays a pivotal role in commercial growth, customer retention, innovation, and brand equity.

You will champion the development of our CRM strategy, lead exploration into emerging social commerce tools and online marketplaces, and foster a high-performance team culture through clear leadership, coaching, and collaboration.

Responsibilities:

The following areas will form the main criteria of your Job Role and will be considered as areas to be used for the purpose of assessing your performance.

Digital Strategy & Leadership

• Set and deliver 6/12-month digital growth strategy aligned with divisional and business-wide objectives.
• Act as the internal champion for digital innovation - seeking out and testing new platforms, channels, and technologies (e.g. TikTok Shop, live shopping, new marketplaces).
• Influence internal stakeholders and HQ to align and amplify campaigns where appropriate, sharing insight and best practices.

CRM & Data-Drive Marketing

• Own and evolve Casio UK's CRM strategy to improve customer segmentation, lifecycle engagement, retention, and loyalty.
• Oversee CRM platform development (particularly B2B) and integration across marketing touchpoints (email, ecommerce, social), ensuring data is leveraged effectively.
• Lead the team in building customer journeys and automated workflows that drive both commercial and engagement KPIs.

Digital Trading & eCommerce Performance

• Lead the continuous optimisation of Casio’s D2C digital experience (UX, CRO, SEO, and personalisation).
• Monitor performance analytics across digital platforms, using insight to adjust strategy and execution in real time.
• Drive the digital sales funnel end-to-end, from traffic acquisition through conversion and retention.
  

Team Leadership & Development

• Lead, coach, and develop a high-performing digital team with a focus on capability growth, ownership, and continuous improvement.
• Build clear career paths and support professional development through coaching and training opportunities.
• Set clear performance objectives and carry out annual appraisals and regular check-ins with direct reports.
  

Budget & ROI Management

• Own the digital budget across media, platforms, and tools—ensuring efficient use and demonstrable ROI.
• Guide investment in innovation and test-and-learn activity through data-driven business cases. Particularly focussing on new social selling tools and emerging digital marketplaces.
• Align digital efforts with wider commercial goals and revenue targets, particularly in D2C sales.

KEY COMPETENCIES:

• Strategic & Commercial Thinking
• Digital & Technical Acumen
• Leadership & Coaching
• Performance & ROI Orientation
• Innovation & Curiosity
• Stakeholder Management
• Data-Driven Decision Making

KEY PERFORMANCE INDICATORS:

• CRM engagement and growth
• eCommerce revenue and conversion
• Digital campaign ROI
• New channel/method pilot success
• Team development milestones
• Customer retention & CLV

KEY RELATIONSHIPS: Head Of Marketing, Managing Director, General Manager and Divisional Managers within Casio UK. Peers within EU & Casio Japan Headquarters.